Erika Maza - About Me

I am a graphic designer and art director from Ecuador, currently pursuing my dreams in New York City. I am inspired to create impactful work that resonates with people through creativity and storytelling. I realized my passion for meaningful work when I was part of the GROWTH Initiative (100 Roses from Concrete), where I served as a project manager. This experience ignited my love for impactful work and collaboration. I have had the opportunity to learn from industry professionals, participate in events like Culture Con, Black Week, WAATBP, and even attend a Creative Retreat hosted by Adobe in NYC.

I have a profound appreciation for music from past decades, particularly songs by Guns N’ Roses, The Rolling Stones, Mago de Oz, Scorpions, Rata Blanca, and more. The guitar sounds and rhythmic compositions are like an elixir for my ears! I also cherish the traditional food of Ecuador, which brings me immense joy and enriches my creative process. Growing up surrounded by nature and pets has significantly influenced my artistic vision, especially regarding colors and the typical patterns of Ecuadorian culture.